FOR US PEOPLE IN MUNICH
AND OUR GUESTS

„I believe that sharing and giving back is a fundamental part of a fulfilling life. With the Münchner Kindl-Taler, I have created a product that not only represents the tradition and history of Munich, but also promotes the sharing of happiness. When we share our happiness, it multiplies and comes back to us. Simply typical Munich.

A few years ago, I ventured from the advertising and communications industry into the food and product sector. My goal was to develop products that make people happy, are meaningful, and healthy. So, in 2014, I founded „Münchner Glückskindl GmbH.“ I finally achieved this goal in 2016, when I developed the Münchner Kindl-Taler coin together with Anton Gürtner.

It was a challenging process for us (Anton, his bakery team, me, friends, family, etc.), involving a lot of work and even more trial and error. Ultimately, a unique product emerged that perfectly represents the city of Munich – exquisite, delicious, and sustainable. Traditional and made from regional ingredients. It’s a product I can present with heart and love.

My own story is strongly connected to the joie de vivre and the people of Munich. And I love living here.“ (Thomas Pflaume, Managing Director of Münchner Glückskindl GmbH)

Read more…

The Münchner Kindl is both a symbol of Munich’s coat of arms and an emotional ambassador. It supports the idea of ​​participation and sharing in this city. And so the Münchner Kindl-Taler is shared daily with friends, guests, and visitors, so that happiness multiplies and spreads to other places as well. It gives me joy every day to see how the Münchner Kindl-Taler increasingly supports the expression of healthy social togetherness. I hope that you, too, will share your happiness—be it with a Münchner Kindl-Taler or in another way. Because when we share together, the happiness around us grows, and perhaps the world becomes a little more beautiful.